Releases

Changelog

Product

Optimly

Updated

2026-08-09

New features, improvements, and fixes from Optimly.

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2026-08-10

Registered brand approvers can now approve or reject grouped agent requests from the Needs approval queue

• Type: New
• Product: Optimly Actions
• Availability: Available now
• Action required: No

Approved BrandVault updates can now publish complete structured content and return the refreshed canonical llms.txt URL

• Type: New
• Product: BrandVault
• Availability: Available now
• Action required: No

Customers can now use a guided Magic Moment experience for their free analysis

• Type: New
• Product: Magic Moment
• Availability: Available now
• Action required: No

Connected agents can now retrieve structured, plan-aware evidence about business profiles, AI representation, website outcomes, and recommended actions

• Type: New
• Product: Optimly Connect
• Availability: Available now
• Action required: No

Authorized agents can now save recommendations and drafts, record feedback, and update checklist progress, with supported work visible to customers in Optimly Actions

• Type: New
• Product: Optimly Actions
• Availability: Available now
• Action required: No

Visitors can now explore a sample report before signing up

• Type: New
• Product: Optimly
• Availability: Available now
• Action required: No

Ask Optimly now provides richer cited answers with clearer evidence states and updated guidance

• Type: Improved
• Product: Ask Optimly
• Availability: Available now
• Action required: No

Conversation starters now send immediately and display a clear thinking state while the response streams

• Type: Improved
• Product: Ask Optimly
• Availability: Available now
• Action required: No

The MCP setup page now offers a clearer agent connection flow, copyable content prompts, and an updated tool reference organized by outcome and plan

• Type: Improved
• Product: MCP
• Availability: Available now
• Action required: No

Website publishing actions completed through pull requests can now verify the intended live page instead of showing Verification unavailable

• Type: Fixed
• Product: Optimly Actions
• Availability: Available now
• Action required: No

BrandVault publishing actions now accept documented section formats and partial disambiguation updates while providing clearer field-specific validation errors

• Type: Fixed
• Product: BrandVault
• Availability: Available now
• Action required: No

Ask Optimly now generates and streams responses reliably, lets failed sessions retry, and saves eligible suggestions to Actions

• Type: Fixed
• Product: Ask Optimly
• Availability: Available now
• Action required: No

Onboarding now carries business details forward and prevents completed brands from being asked to repeat setup

• Type: Fixed
• Product: Optimly Onboarding
• Availability: Available now
• Action required: No

Optimly Connect now asks you to choose the correct brand and organization when multiple matches are found and displays the selection during setup

• Type: Fixed
• Product: Optimly Connect
• Availability: Available with the latest Optimly Connect Chrome extension
• Action required: No

Brand edits now remain consistent across public profiles and directory listings

• Type: Fixed
• Product: Business Profiles
• Availability: Available now
• Action required: No

Branded Reports now use the canonical website to distinguish between organizations with the same name

• Type: Fixed
• Product: Branded Reports
• Availability: Available now
• Action required: Regenerate existing reports to apply the corrected brand identity.

Reports can now include the available GPT-5.6 model variants in evaluations

• Type: Fixed
• Product: Reports
• Availability: After the next model synchronization
• Action required: No